branding // visual identity // brand identity // logo design

// digital design // website design // print design 

// packaging // illustration // hand lettering // prop styling

hew and company is a design house based in nashville tennessee that specializes in branding and visual identity.

hew is run by creative director, illustrator and graphic designer, jessie pickren, who has over 15 years of experience creating logos, illustrations, lettering, patterning, websites, packaging, stationery and merchandise for businesses of all shapes and sizes.

jessie is known for her unconventional approach to branding where everything is hand-drawn, a little wonky, and completely unique. hew was built around the idea of having both a sense of style and a sense of humor.